Hi. I'm Louis Reingold.

Louis Reingold

I am the founder of Soflyy. We're best known for WP All Import.

I learned programming when I was 11 and started building websites when I was 12. I dropped out of high school when I was 16, and I’ve never had a real job.

I live in Los Angeles.

I love skiing and golf.

I'm good at skiing, but I'm not good at golf, even though I've dedicated nearly equal effort to each of them.

I'm a licensed pilot.

If you're a customer of Soflyy, and you have an irrational fear of small airplanes, you'll be happy to know I haven't flown since 2012.

I like good food.

On the left, you're looking at toro, the fatty belly portion of a tuna, and on the right you're looking at uni, which is sea urchin gonads. Yummy.

More about me:

Find me in person.

I'm at Hollywood WordPress most months. I also attend WordCamp San Francisco, Los Angeles, and Orange County.